{
  "common": {
    "copyright": "© 2026 Motorloop. All rights reserved.",
    "contactEmail": "w@startbase.ai"
  },
  "nav": {
    "features": "Features",
    "about": "About",
    "contact": "Contact",
    "solutions": "Solutions",
    "examples": "Examples",
    "pricing": "Pricing",
    "resources": "Resources",
    "requestAccess": "Request access",
    "main": "Main navigation",
    "openMenu": "Open menu",
    "closeMenu": "Close menu",
    "menu": {
      "independent": {
        "title": "Independent dealers",
        "desc": "Your own website, inbox and CRM."
      },
      "multi": {
        "title": "Multi-branch dealers",
        "desc": "One website, several locations."
      },
      "used": {
        "title": "Used-car specialists",
        "desc": "Aging clock, costs and profit per car."
      },
      "startup": {
        "title": "New dealerships",
        "desc": "Launch your website before the doors open."
      }
    },
    "language": "Language",
    "skip": "Skip to main content",
    "home": "Home"
  },
  "footer": {
    "tagline": "Websites and tools for independent car dealerships.",
    "product": "Product",
    "company": "Company",
    "legal": "Legal",
    "investors": "Investors",
    "privacy": "Privacy",
    "terms": "Terms"
  },
  "languageSelector": {
    "english": "English",
    "hebrew": "עברית",
    "arabic": "العربية"
  },
  "home": {
    "hero": {
      "pill": "Built for independent car dealerships",
      "title": "A website that <hl>sells</hl> your cars.",
      "subtitle": "Pick one of ten designs, let AI fill in each car in seconds, and go live on your own domain. With a lead inbox, WhatsApp buttons and the tools a dealership actually uses.",
      "primary": "Request access",
      "secondary": "See the ten designs",
      "note": "From {starter} a month, with a 14-day trial and no credit card. We onboard dealers in waves and reply within one business day."
    },
    "viewer": {
      "label": "Choose a design",
      "alt": "A sample dealership website in the {{name}} design",
      "altPhone": "The same website on a phone, {{name}} design",
      "now": "Showing the {{name}} design",
      "pause": "Pause the design tour",
      "play": "Play the design tour"
    },
    "facts": {
      "label": "At a glance",
      "items": [
        {
          "title": "Ten complete designs",
          "text": "Switch any time. Your cars never move."
        },
        {
          "title": "Your own domain",
          "text": "Start on a free Motorloop address; connect yours on Pro."
        },
        {
          "title": "Four languages, real RTL",
          "text": ""
        },
        {
          "title": "Runs on a tablet",
          "text": "The dealer console installs as an app."
        },
        {
          "title": "14-day trial",
          "text": "All Pro features unlocked while you try it."
        }
      ],
      "langs": [
        "English",
        "עברית",
        "العربية",
        "Русский"
      ]
    },
    "designs": {
      "kicker": "Designs",
      "title": "One dealership. <hl>Ten</hl> different websites.",
      "sub": "Same cars, same prices, a completely different feel. Pick a design, then make it yours with your colors, light or dark, and the sections you want.",
      "deviceLabel": "Preview on",
      "device": {
        "desktop": "Desktop",
        "tablet": "Tablet",
        "phone": "Phone"
      },
      "caption": "Real screenshots of a Motorloop website with sample cars.",
      "mixLabel": "Then make it yours:",
      "mix": [
        "Your colors, light or dark",
        "6 header styles",
        "10 hero layouts",
        "7 car-card styles",
        "3 listing layouts",
        "20 sections to reorder"
      ],
      "themes": {
        "classic": {
          "name": "Classic",
          "line": "The complete dealership site."
        },
        "minimal": {
          "name": "Minimal",
          "line": "Quiet, type-led, photo-first."
        },
        "showroom": {
          "name": "Showroom",
          "line": "Dark, cinematic, premium."
        },
        "market": {
          "name": "Market",
          "line": "Inventory first, dense and fast."
        },
        "heritage": {
          "name": "Heritage",
          "line": "Warm, classic, serif elegance."
        },
        "velocity": {
          "name": "Velocity",
          "line": "Loud, angular, built for speed."
        },
        "fleet": {
          "name": "Family",
          "line": "Friendly, rounded, payment-first."
        },
        "volt": {
          "name": "Volt",
          "line": "Electric, glassy, future-forward."
        },
        "deals": {
          "name": "Deals",
          "line": "Price-forward and impossible to miss."
        },
        "terrain": {
          "name": "Terrain",
          "line": "Rugged, stamped, built to work."
        }
      }
    },
    "ai": {
      "kicker": "Inventory",
      "title": "Type a plate. <hl>Get a listing.</hl>",
      "sub": "Enter an Israeli plate number, or just the year, make and model. Specs, equipment and a description fill in for you, in every language you sell in. You review it, then publish.",
      "points": [
        "Specs, equipment and a description filled in for you",
        "Drag photos to reorder; the first becomes the cover",
        "Import a whole spreadsheet, with photo links",
        "Available, Reserved, Sold: the site updates the moment you save"
      ],
      "sample": "Sample listing, illustration",
      "demoTitle": "AI auto-fill",
      "status": {
        "idle": "Ready",
        "reading": "Reading the plate…",
        "filling": "Filling in specs…",
        "done": "Ready to review"
      },
      "plateHint": "Plate, or year, make and model",
      "photoAlt": "A dark blue electric sedan",
      "identified": "Identified",
      "car": "2024 Halden Orbit",
      "fields": {
        "engine": "Engine",
        "power": "Power",
        "range": "Range",
        "battery": "Battery",
        "drivetrain": "Drivetrain",
        "transmission": "Transmission",
        "doors": "Doors",
        "seats": "Seats"
      },
      "values": {
        "engine": "Electric motor",
        "drivetrain": "Front-wheel drive",
        "transmission": "Automatic"
      },
      "description": "A calm, quick electric sedan with a long range and a light, airy cabin. Ready for a test drive.",
      "descLabel": "Description",
      "doneNote": "Nothing goes live until you publish."
    },
    "inbox": {
      "kicker": "Leads",
      "title": "Every inquiry in <hl>one inbox.</hl>",
      "sub": "Website forms, test-drive bookings, trade‑ins, finance requests, the chat assistant and, on Pro, emails forwarded from listing sites like Yad2 all land in one place, with the car they asked about and where they came from.",
      "points": [
        "Reply on WhatsApp in one tap",
        "Follow-up reminders, so nobody is forgotten",
        "Assign leads to your salespeople, with per-person stats",
        "Alerts by email and push, plus SMS on Pro",
        "See which channel brings the buyers: Google, Meta, WhatsApp, direct"
      ],
      "whatsapp": "WhatsApp",
      "call": "Call",
      "sources": [
        "Google",
        "Meta",
        "Yad2",
        "WhatsApp",
        "Direct"
      ],
      "sample": "Sample inquiries, illustration",
      "cards": [
        {
          "name": "Yael Mor",
          "initials": "YM",
          "type": "Inquiry",
          "time": "2 min ago",
          "source": "Google",
          "car": "2023 Velmora Terra",
          "price": "₪148,900 · Hybrid SUV",
          "message": "Is the blue Terra hybrid still available? Can I see it tomorrow evening?",
          "follow": "Follow up: tomorrow 18:00"
        },
        {
          "name": "Tamer Khoury",
          "initials": "TK",
          "type": "Chat assistant",
          "time": "1 h ago",
          "source": "Chat",
          "car": "2024 Halden Orbit",
          "price": "₪172,000 · Electric sedan",
          "message": "Asked about electric range and charging at home. Left a phone number."
        },
        {
          "name": "Eran Katz",
          "initials": "EK",
          "type": "Test-drive booking",
          "time": "Yesterday",
          "source": "Yad2",
          "car": "2022 Marlow Drift",
          "price": "₪164,000 · Coupe",
          "message": "Can I test the coupe on Friday morning?"
        }
      ]
    },
    "languages": {
      "kicker": "Languages",
      "title": "Your buyers’ language, the right way round.",
      "sub": "English, Hebrew, Arabic and Russian come built in. Right-to-left isn’t patched on: the whole layout mirrors, from the menu to the filters to the forms.",
      "points": [
        "Menus, filters, forms and error pages, in all four languages",
        "Hebrew and Arabic mirror properly, and prices, plates and phone numbers stay readable",
        "AI writes each car’s description in every language you switch on"
      ],
      "alt": {
        "en": "The sample website in English",
        "he": "The sample website in Hebrew",
        "ar": "The sample website in Arabic",
        "ru": "The sample website in Russian"
      },
      "names": {
        "en": "English",
        "he": "עברית",
        "ar": "العربية",
        "ru": "Русский"
      }
    },
    "admin": {
      "kicker": "Back office",
      "title": "Run the lot from a tablet.",
      "sub": "The dealer console is touch-first: a bottom bar on phones, an icon rail on a 10-inch tablet, a full sidebar on a desk. Install it as an app and keep it on the counter.",
      "points": [
        "See what needs you today: new leads, follow-ups, cars sitting for 60+ days, test and insurance dates",
        "Add a car from your phone: snap the photos, type the plate",
        "Owner, manager and sales roles (Pro), so salespeople never see costs or margins",
        "Print a window sticker with a QR code straight from the inventory"
      ],
      "alt": {
        "tablet": "The Motorloop dealer console dashboard on a tablet",
        "phone": "The same dashboard on a phone"
      }
    },
    "tools": {
      "kicker": "Tools",
      "title": "Everything a dealership needs, behind the website.",
      "sub": "The website is the part buyers see. Behind it sits a full set of tools for running the lot.",
      "pro": "Pro",
      "showAll": "Show the {{count}} Pro tools",
      "items": [
        {
          "title": "Finance calculator and trade‑in form",
          "text": "Buyers see a monthly payment and send you their current car, right from your site."
        },
        {
          "title": "Test-drive booking",
          "text": "A booking form on every car page, straight into your inbox."
        },
        {
          "title": "Compare and save",
          "text": "Buyers compare up to three cars and keep favorites on their device."
        },
        {
          "title": "Price-drop and new-arrival alerts",
          "text": "Buyers follow a search and get an email when a match arrives or the price drops."
        },
        {
          "title": "AI chat assistant",
          "text": "Answers buyers from your live inventory and saves their details as a lead."
        },
        {
          "title": "Clients CRM",
          "text": "Every buyer becomes a client with a pipeline stage, history and follow-ups. Duplicates merge by phone number."
        },
        {
          "title": "Meta and Google catalogs",
          "text": "Push your live inventory to Facebook, Instagram and Google vehicle ads.",
          "pro": true
        },
        {
          "title": "Costs and profit",
          "text": "Log the purchase price and expenses per car and see the real profit on every deal.",
          "pro": true
        },
        {
          "title": "Opt-in campaigns",
          "text": "Email the clients who said yes, and only them, with one-click unsubscribe.",
          "pro": true
        },
        {
          "title": "Multiple branches",
          "text": "A branch per car, a branch filter on your site and lead routing.",
          "pro": true
        },
        {
          "title": "Google reviews",
          "text": "Show your Google rating and reviews on your website.",
          "pro": true
        },
        {
          "title": "Document vault",
          "text": "Keep contracts, IDs and scans with the car or the client.",
          "pro": true
        }
      ]
    },
    "plans": {
      "kicker": "Plans",
      "title": "Start with 14 days of <hl>Pro.</hl> Then pick a plan.",
      "sub": "{starter} or {pro} a month, per dealership. Billed monthly, excluding VAT where it applies. No credit card for the trial.",
      "compare": "Compare every feature"
    },
    "how": {
      "kicker": "How it works",
      "title": "From request to live in three steps.",
      "steps": [
        {
          "title": "Request access",
          "text": "Tell us your inventory size and your domain. We reply within one business day."
        },
        {
          "title": "We set you up",
          "text": "We onboard dealers in waves: your site, your colors, your first cars."
        },
        {
          "title": "Go live and sell",
          "text": "Share your link on WhatsApp, Instagram and Google. Leads land in your inbox."
        }
      ]
    },
    "faq": {
      "kicker": "FAQ",
      "title": "Questions dealers ask",
      "items": [
        {
          "q": "Do I need my own domain?",
          "a": "No. Every site starts on a free Motorloop address. On the Pro plan you can connect your own domain."
        },
        {
          "q": "What does it cost?",
          "a": "Starter is {starter} a month and Pro is {pro}, per dealership, billed monthly and excluding VAT where it applies. Every new dealership starts with a 14-day trial of Pro features, no credit card needed."
        },
        {
          "q": "Can I bring my existing inventory?",
          "a": "Yes. Import a spreadsheet (with links to your photos), or add cars one by one and let AI auto-fill the details in seconds."
        },
        {
          "q": "Which languages are supported?",
          "a": "English, Hebrew, Arabic and Russian, with full right-to-left support. Your website can use all four; the dealer console is in English today."
        },
        {
          "q": "Does it work on phones and tablets?",
          "a": "Yes. The website is built mobile-first, and the dealer console is built touch-first for a 10-inch tablet. It installs as an app."
        },
        {
          "q": "Who owns my data?",
          "a": "You do. Your leads and clients can be exported as CSV at any time."
        },
        {
          "q": "Can the AI publish things by itself?",
          "a": "No. AI drafts specs, descriptions and website copy, and nothing goes live until you review it and press Publish. The chat assistant is the exception: it answers buyers directly, from your live inventory."
        },
        {
          "q": "I already have a website. What happens to it?",
          "a": "Keep it running while we set you up. When you’re ready, point your domain at Motorloop."
        }
      ]
    },
    "cta": {
      "kicker": "Get started",
      "title": "Ready to put your lot online, properly?",
      "sub": "We’re onboarding dealers in waves. Tell us your inventory size and your domain, and we’ll take it from there.",
      "primary": "Request access",
      "secondary": "Contact us",
      "note": "We reply within one business day."
    }
  },
  "pricing": {
    "hero": {
      "kicker": "Plans",
      "title": "Two plans. Start with 14 days of Pro.",
      "sub": "Starter gives a dealership its first real website. Pro runs the whole operation. Prices are per dealership, billed monthly, and exclude VAT where it applies."
    },
    "priceNote": "Per dealership, billed monthly. Excludes VAT where it applies.",
    "priceUnit": "/ month",
    "requestAccess": "Request access",
    "trial": "Every new dealership starts with a 14-day trial with all Pro features unlocked. No credit card needed.",
    "plans": {
      "starter": {
        "name": "Starter",
        "tagline": "Your first real website, with the essentials.",
        "features": [
          "Up to 25 cars",
          "Ten designs and the Design Studio",
          "Your site on a free Motorloop address",
          "English, Hebrew, Arabic and Russian, with real RTL",
          "Lead inbox, clients CRM and follow-up reminders",
          "AI auto-fill and chat assistant (50 AI requests a month)",
          "Test-drive booking, finance calculator and trade‑in form",
          "2 team members"
        ]
      },
      "pro": {
        "name": "Pro",
        "badge": "Most complete",
        "tagline": "The whole operation, in one place.",
        "features": [
          "Everything in Starter",
          "Up to 250 cars",
          "Your own domain",
          "10 team members, with owner, manager and sales roles",
          "500 AI requests a month",
          "Meta and Google catalog feeds",
          "Email lead intake from listing sites",
          "SMS lead alerts",
          "Costs and profit per car, purchase payments, document vault",
          "Opt-in email campaigns (2,000 emails a month)",
          "Multiple branches and Google reviews"
        ]
      }
    },
    "compare": {
      "kicker": "Compare",
      "title": "Everything, side by side.",
      "feature": "Feature",
      "included": "Included",
      "notIncluded": "Not included",
      "groups": [
        {
          "title": "Inventory",
          "rows": [
            {
              "label": "Cars on your site",
              "values": [
                "25",
                "250"
              ]
            },
            {
              "label": "AI requests per month",
              "values": [
                "50",
                "500"
              ]
            },
            {
              "label": "Photo manager and spreadsheet import",
              "values": [
                true,
                true
              ]
            },
            {
              "label": "Window stickers with QR codes",
              "values": [
                true,
                true
              ]
            }
          ]
        },
        {
          "title": "Website",
          "rows": [
            {
              "label": "Ten designs and the Design Studio",
              "values": [
                true,
                true
              ]
            },
            {
              "label": "Four languages with real RTL",
              "values": [
                true,
                true
              ]
            },
            {
              "label": "Compare cars and shop by monthly payment",
              "values": [
                true,
                true
              ]
            },
            {
              "label": "Your own domain",
              "values": [
                false,
                true
              ]
            },
            {
              "label": "Multiple branches",
              "values": [
                false,
                true
              ]
            },
            {
              "label": "Google reviews on your site",
              "values": [
                false,
                true
              ]
            }
          ]
        },
        {
          "title": "Selling",
          "rows": [
            {
              "label": "Lead inbox with one-tap WhatsApp",
              "values": [
                true,
                true
              ]
            },
            {
              "label": "Test-drive booking, finance calculator, trade‑in form",
              "values": [
                true,
                true
              ]
            },
            {
              "label": "AI chat assistant",
              "values": [
                true,
                true
              ]
            },
            {
              "label": "Clients CRM and follow-up reminders",
              "values": [
                true,
                true
              ]
            },
            {
              "label": "Lead-source reporting",
              "values": [
                true,
                true
              ]
            },
            {
              "label": "Email lead intake from listing sites",
              "values": [
                false,
                true
              ]
            },
            {
              "label": "SMS lead alerts",
              "values": [
                false,
                true
              ]
            },
            {
              "label": "Meta and Google catalog feeds",
              "values": [
                false,
                true
              ]
            },
            {
              "label": "Opt-in email campaigns",
              "values": [
                false,
                "2,000 / month"
              ]
            }
          ]
        },
        {
          "title": "Operations",
          "rows": [
            {
              "label": "Team members",
              "values": [
                "2",
                "10"
              ]
            },
            {
              "label": "Owner, manager and sales roles",
              "values": [
                false,
                true
              ]
            },
            {
              "label": "Aging clock and daily reminders",
              "values": [
                true,
                true
              ]
            },
            {
              "label": "Costs and profit per car",
              "values": [
                false,
                true
              ]
            },
            {
              "label": "Purchase payments and balances",
              "values": [
                false,
                true
              ]
            },
            {
              "label": "Document vault",
              "values": [
                false,
                true
              ]
            }
          ]
        }
      ]
    },
    "faq": {
      "kicker": "FAQ",
      "title": "Pricing questions",
      "items": [
        {
          "q": "How long is the trial?",
          "a": "14 days with all Pro features unlocked, so you can try them before you choose."
        },
        {
          "q": "What do the plans cost?",
          "a": "Starter is {starter} a month and Pro is {pro} a month, in US dollars. Prices are per dealership, billed monthly, and exclude VAT where it applies."
        },
        {
          "q": "Do I need a credit card to try it?",
          "a": "No. The 14-day trial needs no credit card, and nothing is charged during it."
        },
        {
          "q": "Can I switch plans later?",
          "a": "Yes. You can move between Starter and Pro from the billing page whenever you need to."
        },
        {
          "q": "Do I need my own domain on Starter?",
          "a": "No. Starter sites live on a free Motorloop address. Connecting your own domain is part of Pro."
        },
        {
          "q": "What counts as an AI request?",
          "a": "AI auto-fill, the chat assistant and the website-copy writer share one monthly allowance. Every request counts once."
        },
        {
          "q": "What happens to my data if I leave?",
          "a": "Your leads and clients can be exported as CSV at any time."
        }
      ]
    },
    "cta": {
      "kicker": "Get started",
      "title": "Request access and start your 14-day trial.",
      "sub": "Tell us your inventory size and your domain, and we’ll take it from there.",
      "primary": "Request access",
      "secondary": "Contact us",
      "note": "We reply within one business day."
    }
  },
  "solutions": {
    "hero": {
      "kicker": "Solutions",
      "title": "Built around how your dealership works.",
      "sub": "Four ways to start. Pick the one that fits and we’ll set up the rest."
    },
    "planLabel": "Best fit",
    "seePlans": "See plans",
    "segments": {
      "independent": {
        "audience": "Single-location dealers",
        "title": "Independent dealers",
        "hook": "Replace the spreadsheet and the template site.",
        "body": "A website in your own colors, a lead inbox and a simple CRM, set up in days rather than months.",
        "outcomes": [
          "A website in your colors, in four languages",
          "Leads from your site in one inbox, with WhatsApp replies",
          "AI fills in each car’s specs and description",
          "Import your current stock from a spreadsheet"
        ],
        "plan": "Starter or Pro"
      },
      "multi": {
        "audience": "More than one location",
        "title": "Multi-branch dealers",
        "hook": "One website, every branch.",
        "body": "Give each car a branch, let buyers filter by branch, and route leads to the right team.",
        "outcomes": [
          "A branch per car, and a branch filter on your site",
          "Leads inherit the branch of the car they asked about",
          "Round-robin assignment that respects branches",
          "Owners can limit team members to one branch"
        ],
        "plan": "Pro"
      },
      "used": {
        "audience": "Used-car specialists",
        "title": "Used-car specialists",
        "hook": "A car that sits is money asleep.",
        "body": "See which cars have been on the lot for 60 and 90 days, track what each car cost you, and see the real profit on every deal.",
        "outcomes": [
          "An aging clock that flags cars at 60 and 90 days",
          "Purchase price and expenses per car, with profit on every deal",
          "Test and insurance dates, with reminders",
          "A daily digest of what needs your attention"
        ],
        "plan": "Pro"
      },
      "startup": {
        "audience": "Opening soon",
        "title": "New dealerships",
        "hook": "Open online before the doors open.",
        "body": "Launch a real website while the lot is still being built, then add cars as they arrive.",
        "outcomes": [
          "Pick a design and your colors on day one",
          "Add cars as they arrive: type a plate or snap photos",
          "Share your link on WhatsApp straight away",
          "A 14-day trial with all Pro features unlocked"
        ],
        "plan": "Starter"
      }
    },
    "cta": {
      "kicker": "Not sure?",
      "title": "Not sure which fits? Let’s figure it out.",
      "sub": "Tell us your inventory size, your team and where your leads come from, and we’ll tell you honestly which plan makes sense.",
      "primary": "Request access",
      "secondary": "Contact us",
      "note": "We reply within one business day."
    }
  },
  "features": {
    "hero": {
      "kicker": "Features",
      "title": "Everything a dealership needs to sell online.",
      "sub": "A website, an inventory, a lead inbox and the back office, in one product."
    },
    "sections": [
      {
        "id": "website",
        "kicker": "Website",
        "title": "A website in your brand, not a template.",
        "body": "Choose from ten complete designs, then make it yours: colors, light or dark, six header styles, ten hero layouts, seven car-card styles and twenty sections you can reorder. Write your own words, or let AI draft them.",
        "bullets": [
          {
            "title": "Design Studio",
            "body": "See every change live at phone, tablet and desktop size, then publish in one click."
          },
          {
            "title": "Your words, four languages",
            "body": "Tagline, About story, FAQ and customer quotes, each in every language you switch on."
          },
          {
            "title": "“Write it for me”",
            "body": "Describe your dealership in two or three sentences and AI drafts the copy. Nothing goes live until you publish."
          },
          {
            "title": "Installable",
            "body": "Your website and your dealer console install as apps on a phone or tablet."
          }
        ]
      },
      {
        "id": "inventory",
        "kicker": "Inventory",
        "title": "Type a plate, check it, publish.",
        "body": "Type an Israeli plate number, or the year, make and model, and AI fills in the specs, equipment and a description in every language you sell in. You check it, then publish.",
        "bullets": [
          {
            "title": "Photos",
            "body": "Drag to reorder; the first photo becomes the cover. Snap them straight from your phone."
          },
          {
            "title": "Spreadsheet import",
            "body": "Bring your whole stock in from a CSV, with links to your photos."
          },
          {
            "title": "Status workflow",
            "body": "Available, Reserved, Sold: the website updates the moment you save."
          },
          {
            "title": "Window stickers",
            "body": "Print a sticker with a QR code that opens the car’s page."
          }
        ]
      },
      {
        "id": "buyers",
        "kicker": "Buyer experience",
        "title": "A website buyers actually use.",
        "body": "Mobile-first pages, a search that can be shared as a link, and the tools buyers look for before they call.",
        "bullets": [
          {
            "title": "Finance calculator",
            "body": "Buyers see a monthly payment, and can filter cars by what they can afford each month."
          },
          {
            "title": "Compare and save",
            "body": "Compare up to three cars side by side and keep favorites on the device."
          },
          {
            "title": "Alerts",
            "body": "Buyers follow a search and get an email when a match arrives or the price drops."
          },
          {
            "title": "Test drive and trade‑in",
            "body": "A booking form on every car page, and a trade‑in form that lands in your inbox."
          },
          {
            "title": "AI chat assistant",
            "body": "Answers buyers from your live inventory and saves their details as a lead."
          },
          {
            "title": "Google reviews",
            "body": "Show your Google rating and reviews on your website.",
            "pro": true
          }
        ]
      },
      {
        "id": "leads",
        "kicker": "Leads and clients",
        "title": "Every inquiry in one inbox. Nobody forgotten.",
        "body": "Website forms, bookings, trade‑ins, finance requests, chat and forwarded listing-site emails land in one inbox, with the car, the source and a one-tap WhatsApp reply.",
        "bullets": [
          {
            "title": "Follow-ups",
            "body": "Notes and follow-up dates, with reminders on your dashboard."
          },
          {
            "title": "Clients CRM",
            "body": "Every buyer becomes a client with a pipeline stage and history. Duplicates merge by phone number."
          },
          {
            "title": "Where leads come from",
            "body": "See which channel brings buyers: Google, Meta, WhatsApp, direct."
          },
          {
            "title": "Assignments",
            "body": "Assign leads to salespeople or let round-robin do it, with per-person stats.",
            "pro": true
          },
          {
            "title": "Opt-in campaigns",
            "body": "Email the clients who said yes, and only them, with one-click unsubscribe.",
            "pro": true
          },
          {
            "title": "Alerts",
            "body": "New-lead alerts by email and push, and by SMS on Pro."
          }
        ]
      },
      {
        "id": "operations",
        "kicker": "Back office",
        "title": "Run the lot from a tablet.",
        "body": "A dashboard that tells you what needs you today, built touch-first for a 10-inch tablet.",
        "bullets": [
          {
            "title": "Today",
            "body": "New leads, follow-ups due, cars sitting 60+ days, test and insurance dates."
          },
          {
            "title": "Costs and profit",
            "body": "Purchase price and expenses per car, with the real profit on every deal.",
            "pro": true
          },
          {
            "title": "Team roles",
            "body": "Owner, manager and sales roles. Salespeople never see costs or margins.",
            "pro": true
          },
          {
            "title": "Payments and documents",
            "body": "Deposits and balances on purchases, and a vault for contracts, IDs and scans.",
            "pro": true
          },
          {
            "title": "Daily digest",
            "body": "A daily email of what needs your attention."
          },
          {
            "title": "Exports",
            "body": "Your leads, clients and trade log, as CSV, whenever you want them."
          }
        ]
      },
      {
        "id": "reach",
        "kicker": "Reach",
        "title": "Be found, in every language.",
        "body": "Hebrew, Arabic, English and Russian with real right-to-left layout, and your stock sent to the places buyers search.",
        "bullets": [
          {
            "title": "Four languages",
            "body": "Every page, form and filter, with Hebrew and Arabic mirrored properly."
          },
          {
            "title": "Search-friendly",
            "body": "Server-rendered pages, structured data and a sitemap that includes every car."
          },
          {
            "title": "Meta and Google catalogs",
            "body": "Your live inventory as Facebook, Instagram and Google vehicle ads.",
            "pro": true
          },
          {
            "title": "Email lead intake",
            "body": "Forward emails from listing sites like Yad2 and they become leads.",
            "pro": true
          }
        ]
      }
    ],
    "pro": "Pro",
    "cta": {
      "kicker": "Get started",
      "title": "See it with your own cars.",
      "sub": "Request access and we’ll set up your website with your stock, your colors and your domain.",
      "primary": "Request access",
      "secondary": "Contact us",
      "note": "We reply within one business day."
    }
  },
  "examples": {
    "hero": {
      "kicker": "Examples",
      "title": "Same cars. Ten different websites.",
      "sub": "Real screenshots of one demo dealership, switched between Motorloop’s ten designs. Nothing here is custom code, and none of it needed a developer."
    },
    "grid": {
      "title": "All ten at a glance.",
      "sub": "Pick one to see it on desktop, tablet and phone."
    },
    "cta": {
      "kicker": "Your turn",
      "title": "Which one is yours?",
      "sub": "Request access and we’ll set up your website in the design you like. You can switch any time.",
      "primary": "Request access",
      "secondary": "Contact us",
      "note": "We reply within one business day."
    }
  },
  "mailform": {
    "sending": "Sending…",
    "another": "Send another",
    "privacy": "We use these details only to answer you. Details in the <a>privacy policy</a>.",
    "sent": {
      "title": "We couldn’t send that from here. Finish it by email.",
      "body": "Your email app should have opened with your message filled in. Press send there to complete it. Nothing has been sent until you do.",
      "copy": "Copy the message",
      "copied": "Copied",
      "again": "Open the email again",
      "orWrite": "Or write to us at",
      "show": "Show the message"
    }
  },
  "requestAccess": {
    "hero": {
      "kicker": "Request access",
      "title": "Tell us about your dealership.",
      "sub": "We reply within one business day, set up your website with you, and start your 14-day trial."
    },
    "form": {
      "name": {
        "label": "Full name",
        "placeholder": "Dana Peretz"
      },
      "email": {
        "label": "Work email",
        "placeholder": "dana@yourdealership.com"
      },
      "dealership": {
        "label": "Dealership",
        "placeholder": "Your dealership’s name"
      },
      "phone": {
        "label": "Phone or WhatsApp",
        "hint": "optional",
        "placeholder": "+972 50 000 0000"
      },
      "size": {
        "label": "How many cars do you have in stock?",
        "placeholder": "Select a range",
        "options": {
          "s": "Fewer than 25",
          "m": "25 to 250",
          "l": "More than 250"
        }
      },
      "website": {
        "label": "Current website",
        "hint": "optional",
        "placeholder": "yourdealership.com"
      },
      "domain": {
        "label": "Domain you’d like to use",
        "hint": "optional",
        "placeholder": "yourdealership.com"
      },
      "note": {
        "label": "Anything else we should know?",
        "hint": "optional",
        "placeholder": "Languages you sell in, your timeline, questions."
      },
      "submit": "Send request",
      "fine": "We reply within one business day. No drip campaigns."
    },
    "sent": {
      "title": "Request received.",
      "body": "Thank you. We reply within one business day, and the next steps come to the email you gave us."
    },
    "next": {
      "title": "What happens next",
      "steps": [
        {
          "title": "We reply within one business day",
          "body": "A person, not an automated sequence. We confirm what you need and tell you when your wave starts."
        },
        {
          "title": "We set up your website together",
          "body": "Pick a design and colors, connect your domain and bring your car list. AI fills in the details, and you review everything before it goes live."
        },
        {
          "title": "You go live",
          "body": "Share your link, get every buyer message in one inbox, and use the 14-day trial with all Pro features unlocked."
        }
      ],
      "note": "The 14-day trial needs no credit card."
    }
  },
  "contact": {
    "hero": {
      "kicker": "Contact",
      "title": "Let’s talk.",
      "sub": "Questions about Motorloop, your setup or a partnership? Write to us. We answer every message, usually within one business day."
    },
    "form": {
      "name": {
        "label": "Full name",
        "placeholder": "Dana Peretz"
      },
      "email": {
        "label": "Work email",
        "placeholder": "dana@yourdealership.com"
      },
      "dealership": {
        "label": "Dealership",
        "hint": "optional",
        "placeholder": "Your dealership’s name"
      },
      "topic": {
        "label": "What is it about?",
        "options": {
          "plans": "Plans and the trial",
          "setup": "Setting up my website",
          "partner": "A partnership",
          "press": "Press",
          "other": "Something else"
        }
      },
      "message": {
        "label": "How can we help?",
        "placeholder": "Tell us a little about your dealership and what you’d like to know."
      },
      "submit": "Send message",
      "fine": "We reply within one business day. No drip campaigns."
    },
    "sent": {
      "title": "Message received.",
      "body": "Thank you. We reply within one business day, to the email you gave us."
    },
    "side": {
      "email": {
        "title": "Email",
        "text": "We read every message."
      },
      "start": {
        "title": "Ready to start?",
        "text": "Request access and we’ll set up your website with you.",
        "cta": "Request access"
      },
      "customer": {
        "title": "Already a customer?",
        "text": "Sign in at the /admin address of your own website, and write to us from the email you signed up with."
      }
    }
  },
  "about": {
    "hero": {
      "kicker": "About Motorloop",
      "title": "Built for independent car dealerships.",
      "sub": "Motorloop gives a dealership a website in its own colors, an inventory that fills itself in, and one inbox for every buyer’s message."
    },
    "mission": {
      "kicker": "Our mission",
      "title": "Give every dealership the tools the big chains have.",
      "p1": "Big dealer groups have web teams, CRMs and agencies. Most independent dealers have a spreadsheet, a phone and a template website that doesn’t look like their lot.",
      "p2": "Motorloop puts the essentials in one product: your own website, your cars, your leads and your day-to-day running. Simple enough to run from a tablet on the lot."
    },
    "values": {
      "kicker": "What we care about",
      "title": "Four things we won’t compromise on.",
      "items": [
        {
          "title": "Built for the lot",
          "body": "The dealer console is designed for a tablet first, because that is what gets carried around the lot."
        },
        {
          "title": "Your language, both directions",
          "body": "Hebrew and Arabic are first-class, with real right-to-left layouts. English and Russian too."
        },
        {
          "title": "AI drafts, you decide",
          "body": "AI fills in specs and writes descriptions, but nothing goes live until you have checked and published it."
        },
        {
          "title": "Your data stays yours",
          "body": "Export your leads and clients any time, and customers only get marketing emails if they opted in."
        }
      ]
    },
    "numbers": {
      "kicker": "In the product today",
      "items": [
        {
          "value": "10",
          "label": "website designs"
        },
        {
          "value": "4",
          "label": "languages"
        },
        {
          "value": "20",
          "label": "home page sections to arrange"
        },
        {
          "value": "14",
          "label": "day trial, all Pro features unlocked"
        }
      ]
    },
    "cta": {
      "kicker": "Early access",
      "title": "We’re onboarding dealerships in waves.",
      "sub": "Motorloop is new, and we would rather set up each dealership properly than rush a crowd. Request access and we’ll tell you when your wave starts.",
      "primary": "Request access",
      "secondary": "Contact us",
      "note": "We reply within one business day."
    }
  },
  "careers": {
    "hero": {
      "kicker": "Careers",
      "title": "Work on software for car dealerships.",
      "sub": "We don’t have open roles listed right now. If you build things people use every day and you care about cars, write to us anyway."
    },
    "card": {
      "title": "Introduce yourself",
      "body": "Tell us what you have built, what you would like to work on, and where you are. Links to your work are welcome.",
      "cta": "Write to us"
    }
  },
  "notFound": {
    "kicker": "404",
    "title": "We took a wrong turn.",
    "body": "The page you’re looking for doesn’t exist or has moved. Let’s get you back on the road.",
    "home": "Back to home",
    "contact": "Contact us",
    "back": "Or go back"
  },
  "resources": {
    "hero": {
      "kicker": "Resources",
      "title": "Practical reading for dealerships.",
      "sub": "Guides and notes on inventory, pricing, lead handling and merchandising."
    },
    "englishOnly": "The articles are written in English.",
    "all": "All",
    "categories": {
      "Guides": "Guides",
      "Product": "Product",
      "Industry": "Industry",
      "Tutorials": "Tutorials",
      "News": "News"
    },
    "filterLabel": "Filter articles by category",
    "search": "Search articles…",
    "searchLabel": "Search articles",
    "empty": "No articles match your search. Try a different term or category.",
    "cta": {
      "kicker": "Get started",
      "title": "Want this for your own dealership?",
      "sub": "Request access and we’ll set up your website with you.",
      "primary": "Request access",
      "secondary": "Contact us",
      "note": "We reply within one business day."
    },
    "postCta": {
      "kicker": "Try it yourself",
      "title": "Try Motorloop for 14 days. No credit card needed.",
      "button": "Request access"
    }
  },
  "legal": {
    "englishOnly": "The legal documents are available in English only. If anything is unclear, write to us."
  },
  "seo": {
    "home": {
      "title": "Motorloop | Websites and tools for independent car dealerships",
      "description": "Ten website designs, AI auto-fill for every car, a lead inbox with WhatsApp replies and your own domain. Plans from {starter} a month, 14-day trial.",
      "crumb": "Home"
    },
    "about": {
      "title": "About Motorloop | Built for independent car dealerships",
      "description": "Motorloop gives a dealership a website in its own colors, an inventory that fills itself in, and one inbox for every buyer’s message. See what we care about.",
      "crumb": "About"
    },
    "features": {
      "title": "Features: website, inventory, leads, back office | Motorloop",
      "description": "A dealership website in ten designs, AI auto-fill for inventory, a lead inbox with WhatsApp replies, a client CRM, and costs and profit per car.",
      "crumb": "Features"
    },
    "solutions": {
      "title": "Solutions for independent and multi-branch dealers | Motorloop",
      "description": "Four ways to start: independent dealers, multi-branch groups, used-car specialists and dealerships that are opening soon. See what each one gets.",
      "crumb": "Solutions"
    },
    "pricing": {
      "title": "Pricing: Starter {starter}, Pro {pro} a month | Motorloop",
      "description": "Starter is {starter} a month, Pro is {pro}. Per dealership, billed monthly, with a 14-day trial of Pro features and no credit card. Compare every feature.",
      "crumb": "Pricing"
    },
    "resources": {
      "title": "Resources: guides and notes for car dealerships | Motorloop",
      "description": "Practical reading for dealerships: guides on inventory, pricing, lead handling and merchandising, plus notes on how Motorloop works.",
      "crumb": "Resources"
    },
    "contact": {
      "title": "Contact Motorloop | Questions, setup and partnerships",
      "description": "Write to Motorloop about plans, setting up your dealership website or a partnership. We reply within one business day.",
      "crumb": "Contact"
    },
    "requestAccess": {
      "title": "Request access | Motorloop",
      "description": "Tell us about your dealership. We reply within one business day, set up your website with you and start your 14-day trial.",
      "crumb": "Request access"
    },
    "examples": {
      "title": "Examples: ten dealership website designs | Motorloop",
      "description": "Real screenshots of one demo dealership switched between Motorloop’s ten designs, on desktop, tablet and phone. No custom code needed.",
      "crumb": "Examples"
    },
    "careers": {
      "title": "Careers | Motorloop",
      "description": "Work on software for car dealerships. We don’t have open roles listed right now, but we’d like to hear from you.",
      "crumb": "Careers"
    },
    "privacy": {
      "title": "Privacy Policy | Motorloop",
      "description": "How Motorloop handles personal data on motorloop.io and in the Motorloop software: what we collect, who processes it, how long we keep it and your rights.",
      "crumb": "Privacy Policy"
    },
    "terms": {
      "title": "Terms of Service | Motorloop",
      "description": "The terms for using Motorloop: accounts, the 14-day trial and plans, your content, AI features, acceptable use, liability and governing law.",
      "crumb": "Terms of Service"
    },
    "info": {
      "title": "Investor brief | Motorloop",
      "description": "Private investor materials for Motorloop. Access required.",
      "crumb": "Investors"
    },
    "notFound": {
      "title": "Page not found | Motorloop",
      "description": "The page you’re looking for doesn’t exist or has moved.",
      "crumb": "Page not found"
    }
  }
}
